Page 2 - Demo

MESSAGE FROM THE PRESIDENT2(Continued from page 1)Dr. David V K CHAOPresidentHappy World Family Doctor Day (WFDD) 2026! The WFDD is designated to be 19 May every year and is dedicated to celebrate the work of the family doctors who provide first point of contact in the healthcare system. (https://worldfamilydoctorday.org/) In 2026, World Family Doctor Day celebrates family doctors navigating a world reshaped by digital technology, bringing their values of compassion, continuity and person-centred care into the digital age. The theme of WFDD 2026 is %u201cCompassionate Care in a Digital World%u201d. Family medicine%u2019s values, i.e. continuity, compassion and understanding the person in their family and community, must guide how digital tools and Artificial Intelligence (AI) are designed and used. Digital tools and AI in primary care must be safe, ethical, transparent, evidence based, and designed to earn patients%u2019 and doctors%u2019 trust. Good digital tools clear the path for care by reducing burden and friction, fitting real primary care workflows, and protecting time for compassionate, equitable and coordinated care. The Primary Healthcare Commission has invited the HKCFP to co-organise the WFDD 2026 celebration activities. Please stay tuned for the forthcoming announcements. The Hong Kong Primary Care Conference (HKPCC) 2026 is just around the corner, it is to be held from 26-26 June 2026 at the Hong Kong Academy of Medicine Jockey Club Building in Wong Chuk Hang. (https://www.hkpcc.org.hk/) The Conference theme is %u201cOvercoming Challenges for Sustainable Primary Care: Innovation, Collaboration and Leadership%u201d. As you are aware, the HKPCC is an important annual scientific event organised by the HKCFP for family doctors, nurses and allied health professionals. It serves as a great platform for academic exchanges, learning, and networking. Many local and international experts have been invited to share their expertise with us. Please do come and join us and register for the conference if you have not done so already. See you in the HKPCC 2026!